{"title":"Big Crown Oris Watches","description":"\u003cp\u003eBring elegance and high performance to your watch collection with our range of Oris Big Crown watches at Francis \u0026amp; Gaye. Big Crown is one of Oris’ signature designs and was first introduced in 1938. In the over 80 years since its inception the original designs continue to inspire the range, maintaining the legacy and heritage Oris prides itself on. Choose from leather straps, stainless steel bracelets and various colours for your desired finish to suit your tastes. Browse our Oris ProPilot collection for more.\u003c\/p\u003e","products":[{"product_id":"oris-big-crown-pointer-date-80th-anniversary-edition-40mm-01-754-7741-3167-07-5-20-58br","title":"Men's Big Crown Pointer Date 80th Anniversary Bronze Watch","description":"\u003cp\u003e\u003cem\u003eThe Oris Big Crown Pointer Date has always been a style statement and a useful instrument. For its 80th anniversary, Oris announces a special bronze edition.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003eIn 1938, Oris introduced a pioneering watch for pilots. It had an oversized crown so that glove-wearing airmen could easily adjust it, and an unusual complication – a date indicated by a central pointer hand.\u003c\/p\u003e\n\u003cp\u003eThe aim behind it was to create a beautiful, high-quality, reasonably priced timekeeper that would be reliable and easy to use, even in hostile conditions. Little could the independent Swiss watchmaker have known at the time that eight decades later, the Big Crown Pointer Date would not only continue to fulfil that ambition, but also that it would have become one of the most recognisable of all watch designs, an icon for the generations.\u003c\/p\u003e\n\u003cp\u003e‘Designs come and go, but the Big Crown Pointer Date has endured and keeps getting stronger,’ says Oris’s Honorary Chairman, Dr Rolf Portmann, who shares his experiences of the Big Crown on page 6. ‘It’s become an Oris signature and a symbol of how strong the company’s heritage and brand are.’\u003c\/p\u003e\n\u003cp\u003eTo mark the 80th anniversary of this landmark watch, Oris has created the Big Crown Pointer Date 80th Anniversary Edition, a special piece with a 40mm case, fluted bezel and oversized crown cast in bronze, and a striking green dial.\u003c\/p\u003e\n\u003cp\u003eOris has chosen bronze for the case material in part because of its current popularity, but also because it’s a utilitarian material that tells the story of Oris’s industrial approach to watchmaking. Bronze patinates naturally as it oxidises, so that each watch will take on a unique finish over time. The deep green of the dial also has a natural feel, complementing the bronze case. The combination of materials and colours is symbolic of the watch’s design heritage, Oris’s rich mechanical watchmaking history, and the company’s natural location in Switzerland’s beautiful Waldenburg Valley.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong\u003eA design for the ages\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eThe original Oris Big Crown Pointer Date was a landmark watch. In the 80 years since its launch, it has played a pivotal role in Oris’s remarkable story.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003eNo watch tells the historic tale of independent Swiss watchmaker Oris quite like the iconic Big Crown Pointer Date. It’s a potent symbol of Oris’s philosophy, and some say that without it Oris might not enjoy its current status as a leader in Swiss Made mechanical watches.\u003c\/p\u003e\n\u003cp\u003eSince Oris was founded in 1904, its philosophy has always been to create watches that make sense, that serve a real purpose and that can be industrially produced to the highest standards and sold at reasonable prices. Introduced in 1938, the Big Crown Pointer Date fulfilled that timeless brief.\u003c\/p\u003e\n\u003cp\u003eIn the years since, it has remained in constant production, surviving wars, the advent of quartz and countless passing fashions to become Oris’s signature design.\u003c\/p\u003e\n\u003cp\u003eBack in the 1930s, Oris was a fast-growing company, with seven production sites in and around the picturesque Swiss village of Hölstein, where the company is still based today. The Big Crown Pointer Date was a milestone watch for the company, introducing the pointer date function into the collection and offering pilots a genuinely useful tool.\u003c\/p\u003e\n\u003cp\u003eProduction of the Big Crown Pointer Date continued into the 1960s, when Oris swelled to become one of the world’s 10 largest watch brands, employing 800 people and producing 1.2 million watches and clocks a year.\u003c\/p\u003e\n\u003cp\u003eThe 1970s and 1980s were devastating for the watch industry, which suffered 60,000 job losses and the closure of 1,000 companies as the impact of cheap quartz movements took its toll on traditional watchmaking.\u003c\/p\u003e\n\u003cp\u003eOris suffered too, but by the mid-1980s it was resurgent. The Big Crown Pointer Date had been a collection mainstay throughout what became known as the Quartz Crisis, and when Oris came to look for a watch that would reignite interest in the company, there was only one choice – the Big Crown Pointer Date. The eternal value of its design and functionality made it the perfect vehicle. And it worked, going on to become the centrepiece of the Oris collection.\u003c\/p\u003e\n\u003cp\u003e‘In the late 1980s, the Big Crown Pointer Date was put centre stage as a symbol of Oris’s heritage and longevity,’ says Oris’s co-CEO Rolf Studer. ‘It played a pivotal role in helping Oris rebuild after the troubles of the Quartz Crisis. It sums up the Oris story.’\u003c\/p\u003e","brand":"ORIS","offers":[{"title":"Default Title","offer_id":52585805512970,"sku":"01 754 7741 3167-07 5 20 58BR","price":2050.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/5276\/5450\/files\/oris-mens-big-crown-pointer-date-80th-anniversary-bronze-watch-p25765-34316_image.jpg?v=1781637862"},{"product_id":"oris-big-crown-bronze-pointer-date-40mm-01-754-7741-3166-07-5-20-74br","title":"Men's Big Crown Bronze Pointer Date Automatic Watch 40mm","description":null,"brand":"ORIS","offers":[{"title":"Default Title","offer_id":52586038788362,"sku":"01 754 7741 3166-07 5 20 74BR","price":2050.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/5276\/5450\/files\/oris-mens-big-crown-bronze-pointer-date-automatic-watch-40mm-p30303-42819_image.jpg?v=1781643232"},{"product_id":"oris-big-crown-propilot-big-date-41mm-01-751-7761-4065-07-8-20-08p","title":"Big Crown ProPilot Big Date 41mm Automatic Men's Watch | Blue Dial","description":null,"brand":"ORIS","offers":[{"title":"Default Title","offer_id":52586477617418,"sku":"01 751 7761 4065-07 8 20 08P","price":1615.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/5276\/5450\/files\/oris-big-crown-propilot-big-date-41mm-automatic-mens-watch-blue-dial-p38432-59310_image.jpg?v=1781647365"},{"product_id":"oris-big-crown-pointer-date-caliber-403-38mm-01-403-7776-4065-07-5-19-11","title":"38mm Big Crown Pointer Date Caliber 403 Automatic Watch","description":null,"brand":"ORIS","offers":[{"title":"Default Title","offer_id":52586492526858,"sku":"01 403 7776 4065-07 5 19 11","price":3050.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/5276\/5450\/files\/oris-38mm-big-crown-pointer-date-caliber-403-automatic-watch-p38716-60074_image.jpg?v=1781647466"},{"product_id":"oris-x-cervo-volante-38mm-01-754-7779-4065-set","title":"Big Crown X Cervo Volante 37mm Automatic Watch | Blue Dial","description":null,"brand":"ORIS","offers":[{"title":"Default Title","offer_id":52586504192266,"sku":"01 754 7779 4065-SET","price":1900.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/5276\/5450\/files\/oris-big-crown-x-cervo-volante-37mm-automatic-watch-blue-dial-p38998-60629_image.jpg?v=1781647564"},{"product_id":"oris-x-cervo-volante-37mm-01-754-7779-4063-set","title":"Big Crown X Cervo Volante 37mm Automatic Watch | Grey Dial","description":null,"brand":"ORIS","offers":[{"title":"Default Title","offer_id":52586504225034,"sku":"01 754 7779 4063-SET","price":1900.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/5276\/5450\/files\/oris-big-crown-x-cervo-volante-37mm-automatic-watch-grey-dial-p38997-60625_image.jpg?v=1781647560"},{"product_id":"oris-x-cervo-volante-37mm-01-754-7779-4067-set","title":"Big Crown X Cervo Volante 37mm Automatic Watch | Green Dial","description":null,"brand":"ORIS","offers":[{"title":"Default Title","offer_id":52586504257802,"sku":"01 754 7779 4067-SET","price":1900.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/5276\/5450\/files\/oris-big-crown-x-cervo-volante-37mm-automatic-watch-green-dial-p38999-60634_image.jpg?v=1781647566"},{"product_id":"oris-big-crown-calibre-473-38mm-01-473-7786-4065-07-5-19-22fc","title":"Big Crown Calibre 473 5-Day Mechanical 38mm Watch, Blue","description":"\u003cp\u003eThis is it. The original set-up from 1938: Small second, pointer date, handwinding. Obviously, with the features of Cal. 400+: five days power reserve, ten years warranty and service intervals, and highly antimagnetic. With it comes a special treat: a beautifully laid-out power reserve indication on the back of the movement. The leather strap comes from Cervo Volante and it is equipped with a new folding clasp. Over 80 years of history. One watch bringing it all together.\u003c\/p\u003e","brand":"ORIS","offers":[{"title":"Default Title","offer_id":52590456865034,"sku":"01 473 7786 4065-07 5 19 22FC","price":3800.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/5276\/5450\/files\/oris-big-crown-calibre-473-5-day-mechanical-38mm-watch-blue-p43315-70481_image.jpg?v=1781649512"},{"product_id":"oris-big-crown-pointer-date-lou-gehrig-40mm-watch-xxxx-01-2130-754-7785-4091-set","title":"Big Crown Pointer Date Lou Gehrig 40mm Watch | XXXX\/2130","description":"\u003cdiv\u003eThe Oris 754 7785 4091-Set represents the kind of limited-edition timepiece that resonates deeply with serious watch collectors, combining Swiss mechanical craftsmanship, historical significance, and distinctive design details in a highly desirable package. Produced in a limited run of just 2,130 pieces, this special edition celebrates the enduring legacy of baseball legend Lou Gehrig while showcasing Oris' celebrated Big Crown Pointer Date heritage. Its individually numbered production and strong narrative connection make it an appealing addition for enthusiasts seeking watches with genuine collectible value.\u003c\/div\u003e\n\u003cdiv\u003e \u003c\/div\u003e\n\u003cdiv\u003eHoused in a versatile 40mm stainless-steel case, the watch is powered by the reliable automatic Oris Calibre 754 movement, delivering the mechanical character and everyday dependability that collectors appreciate. The vertically brushed silver-grey dial offers a refined vintage aesthetic, complemented by the signature pointer date complication that has become synonymous with the Big Crown collection. A subtle blue numeral \"4\" serves as a thoughtful tribute to Gehrig's iconic jersey number, adding an exclusive detail that rewards closer inspection and reinforces the watch's commemorative purpose.\u003c\/div\u003e\n\u003cdiv\u003e \u003c\/div\u003e\n\u003cdiv\u003eBeyond its technical merits, the Oris 754 7785 4091-Set stands out as a complete collector's presentation. The engraved caseback, themed packaging, and accompanying strap options create an ownership experience that extends well beyond timekeeping. For enthusiasts searching for a luxury Swiss watch with limited-edition appeal, historical provenance, and enduring mechanical charm, this rare Oris model offers a compelling blend of horological tradition and collectible significance\u003c\/div\u003e","brand":"ORIS","offers":[{"title":"Default Title","offer_id":53219890954506,"sku":"01 754 7785 4091-Set","price":2250.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/5276\/5450\/files\/oris-big-crown-pointer-date-lou-gehrig-40mm-watch-xxxx-2130-p56443-111988_zoom.jpg?v=1781645259"}],"url":"https:\/\/www.francisandgaye.co.uk\/collections\/big-crown-oris-watches.oembed","provider":"Francis \u0026 Gaye","version":"1.0","type":"link"}