TAG Heuer

TAG Heuer embodies Swiss avant-garde watchmaking since 1860. Crafted in the Swiss Jura Mountains, each TAG Heuer watch is engineered for high-performance. Ever since the ground-breaking oscillating pinion in 1887, which pioneered a new way to operate mechanical chronographs, the Maison continues to innovate, pushing the limits of accuracy with advanced technology.

Shop TAG Heuer Watches

Explore TAG Heuer's exceptional Swiss timepieces for men and women.

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TAG Heuer Watch Collections

From the racetrack to the depths of the ocean, explore TAG Heuer’s defining collections, where innovation meets heritage.

Aquaracer

The TAG Heuer Aquaracer is a rugged and versatile tool watch designed for extreme conditions. Featuring a bold 12-faceted bezel, unidirectional rotation, and a screw-down crown, it ensures reliable performance. With a durable bracelet and safety clasp, this timepiece exceeds expectations for adventurers and divers alike.

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Formula 1

The TAG Heuer® Formula 1 is a high-performance watch inspired by the world of motor racing. The world renowned collection features sporty details like a notched bezel and clear dial, this dynamic collection is designed for speed and durability, making it the perfect choice for fearless individuals ready to lead the pack.

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Carrera

The TAG Heuer Carrera, launched in 1963, embodies the perfect blend of sporty elegance and high performance. Originally designed for racing, its refined silhouette and distinctive round case offer instant legibility and luxury. This iconic collection makes a bold statement, showcasing determination and sophistication for the confident city-dweller.

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Connected

The TAG Heuer Connected Watch is a luxurious, high-performance smartwatch designed for everyday challenges. Combining refined craftsmanship with cutting-edge technology, it features a sophisticated case, versatile crown, and personalized functionality. Experience seamless integration and adapt to any challenge with the exclusive TAG Heuer Sports app for peak performance.

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Monaco

The TAG Heuer Monaco is an iconic watch, known for its legendary square shape and daring history. Launched in 1969 as the first automatic chronograph, it combines bold design with technical mastery. Celebrated for its unique style, it defies convention and showcases TAG Heuer's innovative spirit.

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Link

The TAG Heuer Link is an icon of sport and elegance, featuring a distinctive double S-shaped bracelet that offers comfort and refined style. Its minimalist design flows seamlessly into the case, embodying quiet luxury and effortless chic for urban dwellers seeking timeless sophistication.

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New from TAG Heuer

Explore the newest TAG Heuer timepieces, where cutting-edge innovation meets precision Swiss engineering.

ALL NEW IN: TAG HEUER

TAG Heuer Connected Calibre E5 40mm x New Balance Edition

Discover the TAG Heuer Connected Calibre E5 New Balance Edition, a bold fusion of innovation, design and performance.

EXPLORE CONNECTED

About TAG Heuer

History

By fusing avant-garde design with bold style, TAG Heuer has become a world pioneer in watchmaking innovation. Since 1860, every watch made by TAG Heuer in Switzerland has highlighted its commitment to excellence and high precision. Thanks to its unique savoir-faire and new technologies, TAG Heuer continues to constantly push boundaries and showcase its heritage.

Know-How

Whether it created the first self-winding crown mechanism, the first-ever double magnetic tourbillon or the first luxury Connected Watch in 2015, TAG Heuer has always made innovation its raison d'être. Spread over four production sites, TAG Heuer's expert manufacture continues to pioneer innovations at the avant-garde of watchmaking technology.

Shop with Confidence

We are an official UK TAG Heuer watch retailer with stores in Coventry and Loughborough. You can purchase a TAG Heuer watch here online, or come and see the collection for yourself in-store. We offer 30 day returns, free UK delivery, 0% APR finance*, secure checkout options and great service for the life of your purchase.

Free UK Delivery

Spend £75.00 or more to qualify for free UK delivery. We have partnered with DPD, DHL & Royal Mail to offer flexible services for your convenience.

Official UK Jewellers

We are an official UK account holder for all the brands we sell, every item arrives with an official manufacturer's warranty and documentation.

30 Day Returns

View the item in the comfort of your own home. Not sure if is right for you? Send it back for a no quibble refund or exchange within 30 days. T&C's apply.

0% APR Finance Available

0% APR finance from V12 is available on all products over £275.00 not marked as on sale, for full details view our Finance Information page; T&C's apply.

Price Match

Found a better price? Phone, or email our customer service team, or visit our Price Match page to submit a Price Match request; T&C's apply.

Customer Reviews

We have served over 200,000 customers since the website launched, view independent FEEFO reviews to see what our customers think of us.

Gift Wrapping

Buying a gift for someone special? For £4.95 we can wrap your order so it arrives beautifully presented, visit our Gift Wrap page for full details.

Free Bracelet Sizing

Wear your new watch the minute it arrives, visit our Bracelet Adjustment page for full details before ordering; subject to Terms & Conditions.

Optional Insurance

For extra peace of mind you can select Insurance to safe guard against accidental damage, loss or theft, for full details click here: Insurance Cover.

Contact Us

Pictured: Our Coventry store.

Have any questions? Please fill out this form and a member of our customer service team will get back to you shortly, or alternatively contact us directly using the phone number below:

Telephone

0800 977 4391 / +44 800 977 4391 (International)

Email

sales@francisandgaye.co.uk

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