The perfect time for HER: MeisterSinger launches new Yaara col-lection line – dedicated to women in every detail
With a new, flowing case including a delicate metal link bracelet in stainless steel or bicolor, applied numerals, vibrant colors, and space for an engraving, the Yaara is a charming companion for each and every day.
The self-determined approach to time
Anyone who has worn a single-hand watch for two or three days knows it enables you to ex-perience time in a different way. The rapidly passing seconds and minutes give way to a sin-gle hand that shows the time in the same way as the first mechanical clocks. A MeisterSinger single-hand watch literally makes time pass more slowly – and encourages us to be self-determined and conscious with the most precious thing we have – our time.
This unique product philosophy is obviously not (only) a male one. And MeisterSinger is now clearly underlining this fact with the introduction of an entirely new, captivatingly beautiful la-dies’ line: the Yaara. A watch for the mindful, independent woman.
Attention to detail
The expectations of female watch fans have influenced the development of the Yaara. Meis-terSinger set the highest standards in terms of comfort, charm, character, balance, and out-standing beauty – and was only satisfied when every detail had been perfectly crafted.
The new Yaara case in stainless steel or bicolor (steel/gold) features a flowing, soft shape, into which the integrated, high-quality, and extremely comfortable steel bracelet fits seamless-ly. With a diameter of 36 mm and a height of just 9 mm, the Yaara fits perfectly on the wrist.
The two-digit numerals, applied in gold or silver, and the gleaming silver or gold hour hand give the Yaara a special brilliance. The finely designed five-minute markers on the edge of the dial recede into the background on the Yaara for even greater clarity.
MeisterSinger presents three colorful versions with shimmering surfaces in a pure stainless steel case: ice blue, salmon, and mint.